Michael Rosenfeld Gallery


Web Zeit recently unveiled a new Web site for the Michael Rosenfeld Gallery. The new site features zoomable art works, interactive exhibit timeline, comprehensive artist database, prints e-commerce tool and robust email contact and signup module.

Located on Fifty-Seventh Street in New York, theMichael Rosenfeld Gallery presents a legacy of contemporary art, including some of the best know early Early American Abstractionists. Artists represented include Charles Seliger, Betye Saar, Martha Madigan, Charmion von Weigard and Burgoyne Diller and The Trancendental Painting Group.

Web Zeit has developed a Web site that presents the that showcases artists and overcomes the challenge of presenting concrete objects via a two dimensional, digital medium. The site is a marketing and communications hub as well as a rich visual experience.

Web Zeit also developed a customized, searchable database which can be updated in-house by the client with little computer knowledge. The gallery also uses our email publishing engine to send emails and invitations to online user groups, all at a fraction of the cost associated with regular mail.

The gallery's databased information allows for automation of press releases, the ability to tailor mailings by recipient preferences and may be maintained from anywhere. The "future-proof" database is easily expandable and compatible, allowing the gallery to grow with technology with ease.

The site architecture and technology are built with scalable, easily modifiable modules, making this a model for future arts and related Web sites.

 

Visit the Michael Rosenfeld Gallery site.