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Web Zeit worked with partners and marketing communications leaders at Deloitte to develop strategy and build a Web site to strengthen the practice's competitive position in the financial services marketplace, with particular emphasis on clients' information technology and e-business needs.
APPROACH We reviewed numerous financial and professional service firms' Web sites, worked with partners at Deloitte to map out the competitive landscape and initiate Deloitte's e-commerce strategy. Web Zeit then built a CD ROM demo, Flash and Java interactive units, banner advertisements and re-engineered the group's Web presence to position and market the firm, communicate with core audiences around the world, generate media attention and attract potential employees.
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