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Articles and Presentations
Users'
Priorities When Visiting a Professional Services Web Site
A
Web Zeit Survey
Web
Zeit recently conducted an online survey of U.S. business professionals
to assess users' priorities when visiting a professional services Web
site. According to the survey, visitors to these sites want clarity and
insight. Respondents were unanimous in selecting site structure, clear
information and navigation and specific information about relevant projects
as most important. Respondents also want to know about clients and the
service professionals, and they expect some interactive sizzle.

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